Strategic Communication and Leadership

39-40 credit hours

Required Courses: 30 credit hours

COMM 1300	Interpersonal Communication	3
COMM 2100	Persuasion	3
COMM 2200	Public Relations	3
COMM 3100	Persuasive Campaigns	3
COMM 3200	Organizational Communication	3
COMM 3300	Communication Theory	3
COMM 3950	Internship	3-4
ECON 1100	Principles of Microeconomics	3
MGMT 2210	Principles of Management	3
MRKT 2110	Principles of Marketing	3

One of the following courses: 3 credit hours

ACCT 2600	Understanding the Numbers	3
ACCT 2610	Principles of Accounting I	3

 

One of the following courses: 3 credit hours

CMIS 2100	Business Analytics	3
COMM 2400	Communication Research	3
ECON 2700	Statistics	4
SOCI 4070	Social Science Research Methods	4

One of the following courses: 3 credit hours

JOUR 1110	News Reporting and Writing	3
JOUR 2110	Newspaper Writing: Sports	3
JOUR 3111	Writing For Magazines	3

 

Strategic Communication and Leadership Sample Plan of Study

Following is one possible way to complete the major.  

Students should fill in gaps with coursework required for the core curriculum and other majors/minors to take an average of 14 credit hours each fall and spring, and 3-4 credit hours each Interim.  Total credit hours needs to be 124 for degree completion.

Strategic Communication and Leadership Sample Plan of Study [This will open a Google Sheet, which you can view as well as make and save a copy of.]

NOTE: Students who elect the Strategic Communication and Leadership major may not add a second major in either Communication or Business Administration.