2015-2016 Undergraduate General Catalog


Communication Studies/Business Major

44-45 credit hours

Required Courses:

COMM 110Introduction To Communication

3

COMM 260Persuasion

3

COMM 290Communication Research

3

COMM 310Communication Theory

3

COMM 350Organizational Communication

3

COMM 360Persuasive Campaigns

3

COMM 365/JOUR 365Public Relations

3

 

ACCT 207Understanding the Numbers

3

OR

ACCT 210Principles of Accounting I

3

 

BSAD 310Principles of Marketing

3

BSAD 320Principles of Management

3

ECON 120Principles of Economics I

3

ECON 270/PSYC 270Statistics

4

One of the following courses:

JOUR 115/ENGL 115News Reporting and Writing

3

JOUR 312/ENGL 312Writing For Magazines

3

An internship (COMM 395, COMM 495) is recommended in the student’s junior year.

One of the following courses:

COMM 250Interpersonal Communication

3

PSYC 250Social Psychology

3

PSYC 335Human Relations

3

NOTE: Students who elect the Communication/Business major may not add a second major in either Communication or Business Administration.